Saturday, 8 January 2011

Conclusion about Audience Reasearch

I conclude that the questions i came up with to ask my audience are good as they are going to help me get my audience's opinions about what they would like to see in a music magazine. Also because it gives me a way of  connecting with my audience due to the communication i had with them in order to obtain the findings i did. They also helped me recognize that producing these questions and asking if they had any other ideas was a good as it helped broaden up my ideas for my music magazine.

The findings i got back from my research audience are good because i have a variety of ideas from my audience, both male and female and from the same age group in which my music magazine targets. As i used Msn chat as a method to gather this research, i think the audience were not bored as this was a different way of gathering research compared to the ordinary way of gathering research such as a questionnaire on a white sheet of paper.

I could have however improved my research audience by mainly including open ended questions as closed ended questions would have given me more reliable results that would have been easier to gather. The fact that my questions were closed ended questions was bad as it narrowed down the audience's responses. It was not a good idea to include such questions as the questions mainly had my choices and preferences therefore not giving the audience that much of a choice to say what they really wanted or preferred.

I also then decided to complete a moodboard which also helped me understand what my typical audience research is and what they are mostly interested in.

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