Textual Analysis of a music magazine front cover
Denotation
This double page spread of the music magazine ‘Juicy’ has the title ‘POWER CHICKS’ and has 9 well known singers spread across it, Zoe Saldana, Alicia keys and Queen Latifah on one page and Nicki Minaj, Raven Symone, Rihanna, Jada Pinkett Smith, Serena Williams and Jennifer Hudson. Under each celebrity’s photo is a little description box with a brief description about how far they have come in either the music or fashion industry.
Connotation
The title of this double page spread is called ‘POWER CHICKS’ and is written in a pink sans serif text. The title it self suggests to the reader these pages are going to be about ‘some of our favourite women who are “livin” in the 21st century and doin’ something mean to it”’. To a certain extent we notice the title of this double page spread anchors the images of the celebrities because these women are globally well known therefore readers automatically have a mentality that they are ‘superheroes’. We notice that throughout these two pages there is a consistent house style kept because we can see that each name of the celebrity is written in a pink serif text and the description of them is written in a sans serif white text. As the title is written in pink when the readers read the title of the double page spread and scan through these two pages they will automatically know that these ‘Power chicks’ are the ones in which have their name written in the same pink serif text.
All of these celebrities featured on this article are glamorously and smartly dressed. Rihanna’s image is pasted on the top right hand corner of the 2nd page and is a medium close up shot of her smiling at the camera. Her hair is red and she’s wearing a dress that blends in with her skin tone. We notice this image has a narrow depth of field as Rihanna is the sharp focus and her background is quite blurred. The description of her allows readers to see the type of artist Rihanna has become and what she’s gained from all the years of being a singer ‘eight no1 singles’ and also acknowledges her fans that without them she would not have been able to get these no1 singles.
The medium long shot of Serena Williams wearing a dark purple dress allows the readers of this magazine that this music magazine does not just focus on the music industry but also on other industries such as the sports one as Serena is a well known tennis players. The description beneath her image also allows readers to see what she’s planning to do. This shows she is a power chick as she is not just a participant in sports but is also collaborating with OPI to create a sports theme nail polish called "Glam Slam."
The language in which is used on these two double page articles suggests that this magazine targets those that use social networking sites the most, but however those that are around the ages of 16-early 30’s. For instance we notice the magazine uses a section of slang words such as ‘living’, ‘chicks’, and ‘doin’. The language in which this music magazine uses just shows readers that the magazine fits the type of genre in which the artists featured in it speak. The language used by this magazine fits the style of the rest of the magazine as the magazine is a RnB, Hip-Hop and Rap magazine and it is stereotypical to use this type of slang. This double page spread has a neat layout as all the pictures are roughly the same size and text is the same amount for each celebrity. As the two pages are not too busy we are given the impression that the magazine is quite serious about it’s music and keeps it nice and simple.
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